Archive for the 'Keep It' Tag

Keep It on the Mac App Store

Friday, October 20th, 2017

Keep It is now available on the Mac App Store, which means there are now two ways to pay for Keep It for Mac: either with a monthly or yearly subscription from the Mac App Store, or the more traditional full version / upgrade model when purchasing directly from Reinvented Software.

Keep It for iPad and iPhone already uses the subscription model, and you can read more about the rationale for using subscription pricing here. Keep It for Mac’s subscriptions are separate to the iOS app’s subscriptions. Prices vary by region, but in the US App Store, are as follows:

iOS Mac
Monthly $0.99 $1.99
Yearly $7.99 $15.99

Each subscription comes with a 1-month free trial, which can be cancelled at no charge any time up to 24-hours before the first payment is taken. Subscriptions are intended to provide a low-cost alternative to the traditional full version / upgrade model.

Why are there separate subscriptions for Mac and iOS?

The two versions use separate subscriptions so that people only need to pay for what they use. With Keep It’s predecessor, Together, only around half of Together for Mac’s users purchased Together for iPad and iPhone.

How does the full version / upgrade model work?

You can also purchase Keep It for Mac directly from Reinvented Software using the traditional full version / upgrade model, where you buy a license for version 1, get all 1.x updates free, and then qualify for a half-price discount when Keep It version 2 is eventually released.

Keep It for Mac also uses this for upgrades from Together. A full license for Keep It v1 is $49.99, but Together 3 users can get an upgrade to Keep It v1 for $24.99, or a free upgrade if they purchased Together 3 after February 17, 2017 (i.e. during the final 6 months before Keep It was announced).

Keep It 1.1

Wednesday, October 18th, 2017

Keep It IconKeep It 1.1 for Mac and Keep It 1.1 for iPad and iPhone are now available. Both versions include improvements to the list and previews, and add the ability to copy links to items. Keep It for iPad and iPhone gains support for the Files app, the ability to view email files, search improvements, and drag and drop in the iPad version.

Mac and iOS Improvements

Both Keep It for Mac and Keep It for iPad and iPhone get improvements to the items list. The date is now shown as one of the preview lines to leave more room for the name, and it’s possible to always show the size of an item in the list too. You can now copy clickable links to items in Keep It on both Mac and iOS, and those are also made available via the Services menu on Mac.

Drag and Drop and Files app support on iOS 11

Keep It for iPad and iPhone now integrates with iOS 11’s Files app, and on iPad now supports drag and drop, so you can rearrange folders and bundles and drag items around, both within Keep It and to other apps. It’s also possible to drag text from other apps to create notes, and drag web links to save them according to your settings.

Other iOS Improvements

You can now swipe right in the items list to add (or remove) an item as a favorite, as in the Mac app, and all the swipe actions have icons. When searching, you can choose whether to search All Items or just the current list, and the app can now view and search email files. Keep It 1.1 is ready for iPhone X. See the release notes for a full list of changes.

Other Mac Improvements

Keep It for Mac will now zoom rich text files, and its Share extension has been improved to allow you to choose whether or not to save a web link for offline, rather than always follow the app’s Import preferences.

It’s now possible to replace or remove tags on multiple items, and the status bar has been improved to show current progress in compact mode or when the sidebar is collapsed. There is now an option to prevent autoplay in web pages in Keep It’s Files preferences. See the downloads page for a full list of changes.


Keep It for iPad and iPhone is available from the App Store with a 1-month free trial. Prices vary by region, but are based on the US App Store price of $7.99/year or $0.99/month. Your iTunes account will not be billed until the trial period ends, and you can cancel at any time up to 24-hours before the trial ends at no charge.

Keep It for Mac is available directly from Reinvented Software, and can be downloaded as a 15-day trial. A license for Version 1 is $49.99, includes free updates for all 1.x versions. Keep It currently offers a half-price ($24.99) discount for Together 3 users, with free upgrades for anyone who purchased Together 3 on or after February 17, 2017.

Why Keep It for iPad and iPhone uses subscriptions

Tuesday, September 26th, 2017

Keep It for iPad and iPhone (aka Keep It Mobile) offers a choice of subscriptions. Prices vary for each region’s App Store, but are based on the US App Store’s prices of $0.99/month or $7.99/year.

In 2016, Apple opened up auto-renewable subscriptions to all app categories. Their guidelines include examples of appropriate uses for subscriptions:

While the following list is not exhaustive, examples of appropriate subscriptions include: new game levels; episodic content; multi-player support; apps that offer consistent, substantive updates; access to large collections of, or continually updated, media content; software as a service (“SAAS”); and cloud support.

Through this change, Apple is encouraging the use of subscriptions instead of the traditional full price / upgrade discount model that has been used by software developers for many years.

Like its predecessor Together, Keep It aims to provide substantive updates, and although it uses iCloud for its cloud storage, there is an ongoing and significant support overhead that comes with providing that.

I based Keep It’s pricing on my experience with Together. As a one-off payment of $9.99 (reduced to $4.99 for its final months on sale), Together for iPad and iPhone only managed to recoup a third of its development costs over the three years it was on sale. Few people will pay $30 for an iOS app, even when that app provides most of the functionality its Mac counterpart offers. Meanwhile, at $49.99, Together for Mac just about covered its own costs, including the two apps’ shared foundation; its own sales did not change after the iOS app was released, and only about half of Together for Mac users purchased the iOS app, and so it would not be fair for the Mac app to subsidize the iOS app further.

As an independent developer, I cannot afford to spend time on an app that cannot, at the very least, break even. Rather than abandon the idea of offering an iOS app altogether, I decided to try subscriptions with Keep It. These bring the additional benefit of allowing the subscription to be priced lower than one-off payments or regular in-app purchases (IAP). That’s because, while developers get 70% of the proceeds from a one-off sale or IAP on the App Store, with auto-renewable subscriptions that only applies to the first year; for subsequent years they receive 85%. At $7.99/year with a subscription, Keep It Mobile should cover its costs over a typical 3 to 4 year release period.

It is my hope that this move will allow the development of Keep It for iPad and iPhone to become profitable in the long-term and continue for many years to come.

Keep It 1.0 Released

Saturday, September 16th, 2017

Keep It IconKeep It is for writing notes, saving web links and documents, and finding them again. Available on Mac, iPhone and iPad, Keep It is the destination for all those things you want to put somewhere, confident you will find them again later.

Keep It is designed to be effortless and can handle whatever you throw at it — make notes for that idea you need to save, or list you need to make, and save interesting web pages as links or PDFs for offline viewing. Keep It can edit its own notes, along with rich and plain text files, and can store any kind of file. Keep It will show summaries, thumbnails and previews for most file formats. Keep It can use iCloud to make your library available on Mac, iPad and iPhone.

Keep It provides the simplicity of a notebook with the power of an organizer. Nothing in Keep It needs to be filed anywhere — its Recents list shows both things you’ve added lately across all your devices, and things you’ve changed, newest first. Keep It can help you get organized when you need it, with folders, which work as you would expect, and bundles that can be used to collect items into virtual piles where, unlike folders, items can be in more than one bundle at a time. For quick visual recognition, colored labels will grab the eye, and tags and comments can help you find things later.

Keep It for Mac

Keep It can search as you type, with suggestions to help narrow things down, whether by name, kind, date, tags, content and so on. Its innovative tag filter lets you drill down to items with any or all of the selected tags with a tap or click.

Keep It can be where you need it, in more ways that one. In Compact Mode its window will reduce to a single column, ideal for using alongside other apps or in split screen. Keep It provides a share extension for adding text, links, images, and other files to Keep It, and can append text to notes.

Keep It works with the apps you know and love. Too many apps lock your stuff away in databases, and often aren’t great when you need to get that stuff back out again. Keep It for Mac stores the original files in folders that match what you see in the app, and you can open and edit those files in their original apps, search them with Spotlight, back them up with Time Machine, and so on. On iOS, Keep It’s document picker lets you access everything in Keep It and save documents directly to Keep It from within other apps.

Keep It for iPad

Here is a summary of its main features:

Create notes with built-in styles that look good and read well on all your devices. Notes can contain checklists, bulleted and numbered lists, images, links and other attachments.

Web Links
Save web links to Keep It, view them in the app, open them in your browser, or save them as PDFs for offline reading.

Add other files to Keep It, view them in the app and open them for editing in their original applications. All changes can be saved to iCloud and made available across all your devices.

iCloud Sharing
Add people to items and share them via iCloud. Any changes they make will be automatically shared with all participants.

All items can have tags and comments, along with color-coded labels for quick visual recognition, plus automatically generated thumbnails and summaries where appropriate.

Folders let you organize items and bundles when needed. Select a folder to see everything it contains.

When you need to see things in one place, make a bundle. Items can be in more than one bundle at a time, and when you remove the bundle, everything else stays where it was.

Use the Recents list to see things you’ve added or viewed lately, with the latest shown at the top. Favorites provide quick access: swipe right to favorite items. Deleted Items shows the most recently removed at the top, and these are permanently deleted after 30 days.

Most file types can be searched as you type. On Mac, suggestions help you narrow things down to exactly what you need. Use keywords and natural language for dates. Searches can be saved for later reuse.

The Tag Filter shows all the tags attached to the currently visible items, whether. Select tags to filter the list to just the items you want to see.

Compact Mode
In compact mode, Keep It for Mac will become a single column, ideal for using alongside other apps or in split screen.

Adding from Other Apps
Pretty much anything can be dragged to Keep It for Mac, and you can also add text, links, images and other files from a variety of apps with its Share extension. Keep It for iPad and iPhone also provides a Share extension wth identical capabilities, along with a document picker for accessing files in Keep It and saving files to Keep It from within other apps.

Moving to Keep It
Keep It can import files and folders, converting text files to notes if desired, and can also import Together libraries and Evernote ENEX files.

Pricing & Availability

Prices vary by region; on the US App Store, Keep It for iPad and iPhone is $7.99/year, or $0.99/month. All subscriptions include a 1-month free trial and are billed to your iTunes Account. You will not be billed until the trial period ends, and you can cancel at any time up to 24-hours before the trial ends at no charge.

Keep It for Mac
Purchase a license for all Keep It for Mac version 1.x for $49.99. When version 2 is released, you will qualify for a half-price discount. A 15-day free trial is available from this site. Keep It is the successor to Together, and Together 3 users will be treated as though Keep It is a Together upgrade. Existing Together 3 users can move to Keep It for $24.99, or obtain a free license if Together 3 was purchased on or after February 17, 2017. See the support page for instructions.